How does coupon carrier work?

25 Mar.,2024

 

Getting Started With Coupon Carrier and MailerLite

Coupon Carrier is a promotional tool to help you gain email subscribers or foot traffic by delivering unique time-sensitive discounts and coupons to your email subscribers — It connects directly to your favorite email service provider.

How does Coupon Carrier work with MailerLite?

Coupon Carrier allows you to import your own set of codes or generate them automatically from supported services. Using a set of triggers, it will monitor your MailerLite account and send out an email containing unique codes to your subscribers. 

  • Let Coupon Carrier send out a customizable email to your subscribers with a unique code. You can choose to display the code as text or as a QR/Barcode.
  • Use MailerLite automations to send out an email that you’ve created in their editor. To do this, you can tell Coupon Carrier to store the unique code in a custom field on your subscriber. This allows you to then show the code in the email using a personalization tag.

And there are currently three ways of triggering emails:

  • When a subscriber is added to a group
  • Or when a subscriber starts an automation

In this article, we’ll show you how to send out an email from MailerLite, containing a unique code to subscribers that are added to a group. These are the steps required for this:

1
If you already have a list of unique codes that you want to distribute to your subscribers, you can Import your codes to a code list. If you’re using an e-commerce platform that we support, you can choose to have your codes automatically generated. In this example, we’ll create a new code list and add a few unique codes:
2
Create a new Code Email configuration on the main Configurations tab and connect it to your MailerLite account.
3
In this case, we’d like to trigger this configuration when someone is added to our MailerLite group:
4
We want to let MailerLite send out an email, so we’ll choose MailerLite as the sender. To display the code inside the email, we first need to add the code to a custom field. In your MailerLite account, go to Subscribers > Fields and create a new field called Coupon. Once created, you can refresh and select the field in Coupon Carrier:

5
From the Automation section in MailerLite, create a New Automation , and select "Updated field" as the trigger. Choose the new Coupon field we just created and specify that we’d like to trigger when this field "is provided ". This means that when Coupon Carrier has added the unique code to this field, it will trigger this automation and send out the email to the subscriber.  We'll also add an email to this automation. Once added, we need to edit the email and add the personalization tag to display the code in the email:  When you're happy with the email design, save it and then turn on the automation:
6
The last part is to select which Code list you want to use as the source for your codes. Here we’ll choose the one that we created in the first step.
7
Before we can test the integration, we must save and activate it. Only active configurations will trigger new codes to be added.
Once activated, you can manually add a subscriber to your MailerLite group, which in turn should trigger an email to be sent with a code. 

Getting Started With Coupon Carrier and ActiveCampaign

Coupon Carrier is a code distribution platform for delivering unique time-sensitive discounts and coupons. Perfect for email signups, cart abandonment, restaurant promotions, and software keys.

How does Coupon Carrier work with ActiveCampaign?

Coupon Carrier can monitor your ActiveCampaign account for new subscribers or tags being added. When triggered, it can add unique codes to a custom field in ActiveCampaign. The codes can either be imported or automatically generated from supported platforms. Once the code has been added to the subscriber, you can include it in your email using the corresponding personalization tag. This article will show how to deliver codes in an ActiveCampaign automation using tags that we monitor using Coupon Carrier.

Here's an overview of how we're solving this:

  1. In your ActiveCampaign automation, choose to apply a tag to the subscriber at the point where you want the code to be applied. When the tag is applied, Coupon Carrier will be notified and apply the code to the custom field, this usually happens within a few seconds, but it can be delayed a few minutes. 
  2. Add a wait step so that ActiveCampaign delays the next step until the custom field has received the code from Coupon Carrier. This ensures that the email isn't sent out to the subscriber before the code has been applied.
  3. The final step is to send out an email to the subscriber. This email should contain the personalization tag to include the code from the custom field.

Create or modify an automation in ActiveCampaign

  1. Log in to your ActiveCampaign account and add a new custom field under the lists section. We're going to name it "coupon". This is the field where Coupon Carrier will store the unique code.

  2. Next, create a new automation. You can choose any type of automation and then modify it according to this article. We'll choose to use a "Subscribes to list" trigger in this example.
  3. Add a step to apply a tag to the subscriber. The tag's name is important, and we'll need to use the same name later on in Coupon Carrier. We'll use "add_code" here.
  4. To ensure that the code has been applied before we continue, we'll add a wait action and choose the condition where the field "coupon" isn't blank. That way, ActiveCampaign will pause the automation until the code has been added.

  5. Finally, add an action to send an email. Create an email and use the personalization tag, so include the "coupon" into the email. In this case, this means adding %COUPON% where we want to show the code. 

  6. Save and activate your automation.

Create a configuration in Coupon Carrier

  1. Create a new Code Email configuration and choose ActiveCampaign as the trigger app. This requires you to connect to your ActiveCampaign account.

  2. Select "Trigger when a tag is added to a contact" as the Code Email trigger and enter the name of the tag you used in your ActiveCampaign automation. In this case, it's "add_code".

  3. Next, we'll choose the custom field where the code should be stored, select "coupon" (or the field that you used), and chose the option to "save the code to the selected field".

  4. Select the source for your codes. If you already have a list of unique codes that you want to distribute to your subscribers, you can Import your codes to a code list. If you’re using an e-commerce platform that we support, you can choose to have your codes automatically generated. In this example, we’ll choose an existing code list where we have a few codes added.

  5. Save your changes and choose to activate your configuration. This will tell Coupon Carrier to start monitoring your ActiveCampaign account for tags that are applied to subscribers. 

We're now ready to test the integration by adding a subscriber to your automation. In this case, we'll test it by adding a subscriber to the email list, which will trigger the automation. If you have any issues with getting started, don't hesitate to reach out to us for help.

How does coupon carrier work?

Getting Started With Coupon Carrier and ActiveCampaign

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