24 Oct.,2022


Biodegradable Plastic Bags Manufacturer

Package designers know that packaging that simply “holds something” isn’t good packaging. Good packaging is more than a vessel; it’s one of the most important elements in a brand’s marketing arsenal.

It’s no wonder that 31% of global consumers say packaging is extremely important to their overall satisfaction with a product. On store shelves, or even in an e-commerce setting, eye-catching, innovative packaging is crucial in shoppers’ buying decisions.

Brands today face many challenges, but smart brands know these demands also present opportunities. They know that packaging that solves problems differently can help their products stand out. But it takes creativity to design new solutions that address issues like user experience, sustainability, shipping, food safety, and more. To get a better sense of how creative packaging design is tackling these challenges, let’s take a look at a few examples across specific industries.