Be in Control When It Comes to Article Marketing

By : Tiva Kelly    29 or more times read

Wise affiliate marketers, utilizing article marketing as a promotional tool, know the article distribution service they select inside out. Why do they make sure they know everything a distribution service offers? They make sure they know so they can direct their own unique article marketing campaign to maximum effect.

Blindly choosing an article distribution service that does not fit your article promotion campaign is ineffective affiliate marketing. You spend much time and energy in article writing. You need to control your article marketing campaign after your writing is complete. You need to make sure your message reaches those you want it to reach. You can only control that by choosing an article distribution service whose features match those you deem profitable.

What is the purpose of article marketing? It is to get your article writing efforts and attendant links widespread distribution online and offline. You use article marketing to establish yourself as a credible affiliate marketer. You engage in article marketing to show you are knowledgeable concerning an affiliate product topic. You use article marketing to build relationships with readers and earn their trust. You are pre-selling via article marketing.

Why would you choose an article distribution service that does not allow you to achieve these goals? Being "in control" when it comes to article marketing means comparing article distribution services. Being "in control" means making a wise decision as to which article distribution service to choose. Being "in control" means cutting through the hype and analyzing which services give you the best value for your money.

What should you look for in an article distribution service? What features of a good article distribution service will allow you to control your specific article marketing efforts. The following are three main features of a good article distribution service. These features will enable you to control your article promotion campaign for maximum profit.

Unlimited Article Submissions

This feature is one major one you should look for in a distribution service. Choose an article distribution service that does not put a limit on how many articles you can submit in a subscription period. You want the freedom to submit unlimited articles so you can fill cyberspace with your content and related links. This is what will drive traffic to your websites and blogs.

Article distribution services that cap how many articles you can submit in a period are curtailing your marketing efforts. If you owned a retail store, it's like saying you can only speak to so many potential customers a month. After you reach your limit, you have to stop talking. Absurd as that sounds, that's what article distribution services who limit submissions are doing.

Tracking Tools

You write articles. You submit articles. Then what do you do? Do you just forget about them and hope for the best? That is not being in control of your article promotions campaign. Being in control means knowing where your articles are going and when they are going there. Being in control means knowing what articles are garnering hits and which are not so popular on publishers' sites.

When you track the performance of your articles, you can fine-tune your writing efforts. Articles not earning you website traffic will cause you to re-focus your article writing efforts so future articles do earn you that traffic. This is what being in control means: you take action to correct article campaign deficiencies.

Live Editorial Help

You may be new to article marketing. You may be new to writing articles from a creative standpoint. This is where human editors can help you. An article distribution service that provides human editing of your articles is very beneficial. Live editors will spot problems in your content and notify you of solutions. They will provide you advice on how to focus your content, and format it as well. They have the benefit of experience and can help you avoid common article marketing errors.

Those services that offer quick automated editing with no human input are not offering you quality of service. You cannot be in control of your article marketing campaign without a knowledgeable editor offering you help with elements you need to control. Be in control of your article marketing efforts by tapping into the knowledge base of a human editor.

Being an affiliate marketer means being in control of all aspects of your business. Article marketing campaigns are a great way to promote your affiliate business. You need to control your article marketing efforts. Choosing an article distribution service with the features you need is the first step in doing so.
Tiva Kelly is the Head of Article Coaching and offers advice to authors at
Article Marketer, a highly popular article distribution service. Learn how to market your small business by submitting articles through Article Marketer
.

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Submitted on: 2008-10-24